And while principally, Parametric Design enables designers to readjust and control parameters or algorithms to alter the final result to countless scales and functions, the outcome is still under the control of the equation’s DNA, simultaneously causing the solution to gear toward the same direction. Theoretically and practically, the Free Market Urbanism project can be originated from the same set of parameters or equations with similar algorithms despite the massive difference in scale. The process can be and has been applied to objects of practically every scale, from the gradual emergence of wave patterns on ZHA Lacoste Shoes, which shares certain commonalities with ZHA’s urban planning projects such as Kartal-Pendik Masterplan, in Istanbul. The result reveals itself as reconciled layers of codes created and composed by designers. The design is developed through the algorithm system, which is based on different parameters which interweave to formulate a connection between design intent and design purpose.

Parametric Design is the methodology that ZHA has been using and promoting for quite a considerable amount of time.

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